N. V. Rubtsova. Regional Health Resort Area: Risk Assessment of Functioning and Development
UDК 339.562:332.1
doi: 10.15507/2413-1407.126.032.202401.090-107
Abstract
Introduction. The sphere of resort recreation in some regions of the Russian Federation in recent years is characterized by unfavorable trends, manifested in a reduction in the number of health resorts, the number of places in them, as well as the number of accommodated persons. In this regard, it is very relevant to study the risks affecting the further functioning of the industry, as well as the development of a list of measures to reduce them. The purpose of the study was to verify the risks of functioning and development of the regional health resort industry and to develop directions for their reduction.
Materials and Methods. The object of the study is the health resort sector of the Irkutsk Region. The characteristics of the industry are demonstrated using the methods of retrospective and comparative analysis, comparison of the dynamics of a number of indicators: the number of health resort organizations, the average number of beds in them, the number of people accommodated in health resort organizations, the load factor. The assessment of risks of functioning and development of health resort sphere of the region was carried out using the method of expert assessments in the context of six groups of risks: political, economic, social, infrastructural, environmental, legal, according to four criteria ‒ probability, impact, manageability and significance.
Results. Based on the analysis, it was shown that, having a significant potential, the health resort industry of the region as a whole is characterized by satisfactory results of functioning. The analysis of the significance and manageability of risks allowed the author to define strategies for their management, to formulate the main measures for the development of the regional health resort complex of the Irkutsk Region, aimed at reducing infrastructural, economic and environmental risks.
Discussion and Conclusion. The results obtained can be useful for employees of public institutions, whose competence includes the development of management decisions aimed at the development of health resort sphere of the Irkutsk Region. The methodological tools used in the article may be of interest to scientists, researchers conducting scientific research on the problem of reducing the risks of functioning and development of health resort sphere of territories (regions, tourist destinations).
Keywords: resort sphere of the region, health tourism, risks of functioning of resort sphere, risk management strategy, tourist destination
Conflict of interests. The author declares that there is no conflict of interest.
For citation: Rubtsova N.V. Regional Health Resort Area: Risk Assessment of Functioning and Development. Russian Journal of Regional Studies. 2024;32(1):90–107. https://doi.org/10.15507/2413-1407.126.032.202401.090-107
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Submitted 03.05.2023; revised 08.09.2023; accepted 19.09.2023.
About the author:
Natalia V. Rubtsova, Dr.Sci. (Econ.), Professor, Chair of Journalism and Marketing Technologies, Baikal State University (11 Lenin St., Irkutsk 664003, Russian Federation), ORCID: https://orcid.org/0000-0002-1400-0509, Scopus ID: 57190412064, runatasha21@yandex.ru
The author has read and approved the final version of the manuscript.
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